Baking Fresh & Delicious Food

2112 Bakery OG - michelle goh

2112 Bakery began with a humble little stall in a Kranji industrial canteen, where we sold traditional kueh and comforting local breakfasts. When Covid hit and the world slowed down, a mother-and-daughter duo found joy in baking together at home.

What started as simple experiments soon became trays of delicious cookies, perfected through months of love, trial, and plenty of taste-testing.
When our family couldn’t stop reaching for them, we knew we had something special. So we decided to share these bakes in small, heartfelt batches—just enough for everyone to enjoy a little sweetness made with warmth, care, and home-grown love.
singapore online bakery and cookies - 2112 bakery
cookies and tarts singapore - 2112 bakery
2112 bakery michelle goh

A Singapore Brand Rooted in Tradition and Craftsmanship

2112 Bakery is a homegrown Singapore brand known for crafting traditional pastries and festive goodies that celebrate heritage, quality, and meaningful gifting. Inspired by time‑honoured recipes and refined through years of baking expertise, 2112 Bakery brings together classic flavours and careful craftsmanship to create treats that feel familiar, comforting, and memorable.

In Singapore, food is deeply tied to culture and connection. From family reunions to festive gatherings, pastries are shared as symbols of warmth, respect, and well wishes. 2112 Bakery was created with this philosophy in mind — to offer baked goods that are not only enjoyable to eat, though also meaningful to give.

Pineapple Tarts – A Beloved Chinese New Year Tradition

Among Singapore’s many festive treats, pineapple tarts hold a special place during Chinese New Year. Known as ong lai in Hokkien, pineapple symbolises prosperity and good fortune. Serving or gifting pineapple tarts is believed to usher in wealth, success, and positive beginnings for the year ahead.

2112 Bakery’s pineapple tarts are thoughtfully made to honour this tradition. Each tart is carefully prepared to achieve the ideal balance between a rich, buttery pastry and a fragrant pineapple filling. The pineapple jam is slow‑cooked to develop natural sweetness and aroma, resulting in a flavour that feels indulgent without being overpowering.

Whether enjoyed at home with family or presented as a festive gift, pineapple tarts remain a meaningful expression of celebration and care.

Pineapple Ball Singapore butter pastry Traditional pineapple tart balls with pineapple filling

Crafted for Flavour, Texture, and Balance

Quality is at the heart of everything 2112 Bakery creates. From ingredient selection to baking technique, every detail is carefully considered. The pastries are made using premium butter to achieve a tender, melt‑in‑the‑mouth texture that complements the pineapple filling rather than overwhelming it.

Texture plays an important role in a good pineapple tart experience. 2112 Bakery focuses on creating pastries that are delicate and crumbly, yet structured enough to hold their shape. The filling is smooth and aromatic, offering a gentle tang that balances the richness of the crust.

This attention to flavour and balance ensures that each bite feels refined, consistent, and satisfying — qualities that customers have come to associate with the 2112 Bakery name.

Nutella cookies chocolate hazelnut flavour Cafe 2112 Nutella cookies packaging
2112 bakery michelle goh

A Variety of Festive Goodies for Every Occasion

Cafe 2112 prioritises freshness in every batch. Products are prepared in controlled quantities to maintain consistency and quality, allowing each pastry to be enjoyed at its best. This approach ensures that customers receive goodies that taste as intended — rich, aromatic, and satisfying. Careful handling and packaging further protect the quality of the pastries, making them suitable for both immediate enjoyment and gifting. This dedication to freshness reflects Cafe 2112’s belief that good food should be experienced as it was meant to be. Beyond pineapple tarts, Cafe 2112 offers a selection of festive goodies designed for sharing, gifting, and everyday enjoyment. These treats are inspired by traditional favourites, reimagined with a focus on quality and presentation. During festive seasons such as Chinese New Year, these goodies become part of the celebration, often exchanged between family members, friends, and business associates. Thoughtfully packaged and carefully baked, Cafe 2112’s products are suitable for both personal enjoyment and corporate gifting. Each item reflects the same commitment to craftsmanship and consistency, ensuring that customers can trust the brand regardless of the occasion.

A Brand That Celebrates Meaningful Moments

2112 Bakery is more than a bakery. It represents shared moments, festive traditions, and the joy of giving. Whether it is a box of pineapple tarts brought home for family, a gift exchanged during Chinese New Year, or a simple indulgence enjoyed with tea, each product is designed to add warmth to the occasion. By focusing on quality, tradition, and trust, 2112 Bakery continues to be a preferred choice for those seeking traditional pineapple tarts and festive goodies in Singapore. Every product reflects a commitment to craftsmanship and a respect for the cultural significance behind each recipe. As celebrations come and go, Cafe 2112 remains dedicated to creating pastries that honour tradition while delivering flavour, consistency, and care — values that resonate across generations.
2112 bakery michelle goh

Location

60 Albert St, #02-02 OG Albert, Singapore 189969
(located beside customer service)

Phone Number

+65 9222 2220

Email

puffsncookies@gmail.com